All Digital Media Planning and Market Research Projects

3D Marketplace

3D Marketplace

Owners of trademarks, domains and intellectual propert have partnered with ThinkG to determine how best to leverage the assets and related intellectual property during the current boom in stereoscope 3D video in theaters, television, games and other platforms. Project scope includes an examination of alternatives for development, exploitation or sale of the website; creation of investor and partner presentation material and financial models; management of creation of a working prototype; anal

July 22, 2010 Comments Off Full Story

Competitive Analysis and Financial Flow Research for Media Delivery

Competitive Analysis and Financial Flow Research for Media Delivery

Synopsis: Building on the “Value Chain Research” delivered (see this project for an example), the media and entertainment service engaged DeepSrat to perform a thorough analysis of seven major competitors. This research also analyzed the financial flows of the content delivery value chain for three content revenue models: pay-peruse/ view, subscriptions, and “free” content financed by corporate marketing and advertising budgets (or other spending by parties other than content consumers).

June 2, 2010 Comments Off Full Story

Value Chain Research on Content Delivery and Online Media Services

Value Chain Research on Content Delivery and Online Media Services

Synopsis: A media and entertainment service engaged DeepStrat to define, size, and analyze the content delivery value chain for online media services. DeepStrat analysis provided guidance on processes involved of the content delivery value chain for consumer-oriented content, to the PC, the television, and mobile devices. Market sizing of the “service operations” segment of the value chain, i.e., The processes involved in delivering content over IP-networks Identification of the lea

June 1, 2010 1 Comment Full Story

 

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