Value Chain Research on Content Delivery and Online Media Services
Synopsis: A media and entertainment service engaged DeepStrat to define, size, and analyze the content delivery value chain for online media services. DeepStrat analysis provided guidance on processes involved of the content delivery value chain for consumer-oriented content, to the PC, the television, and mobile devices.
Market sizing of the “service operations” segment of the value chain, i.e.,
- The processes involved in delivering content over IP-networks
- Identification of the leading vendors operating in the value chain segments
- Analysis of the technical and business pain points in the market
Results: The client was able to understand where its services fit into the value chain, as well as the potential opportunity within the various segments. This project let to the financial flow and competitor analysis.
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